Consumers Are Spending More Time in Fewer Shopping Apps

A new report has revealed South Koreans are among the most enthusiastic users of online shopping apps with the average person devoting 90 minutes every month to their use

U.S. consumers are spending approximately 50 minutes in shopping apps each month, adding up to 10 hours a year, according to a report from App Annie as cited by TechCrunch.

USA consumers spend far more time in the top five e-commerce-retailer apps than they do in the top five apps from brick-and-mortar retailers-14.2 billion minutes compared to 2.5 billion minutes so far this year. According to the study, USA consumers only use two to four shopping apps per month. In the USA, total sessions in the top five digital-first apps increased about 60% in the first half, while total sessions in brick-and-mortar apps grew by about 50%. While it now sits at the number-four spot, AliExpress experienced huge year-on-year growth, with downloads up 80 per cent and MAUs up 25 per cent.

During this holiday season, App Annie expects those digital-first apps to be particularly busy, estimating that more than 12 million hours overall will be spent by U.S. mobile users in the top five digital-first Android apps on Black Friday and Cyber Monday.

"The Asia-Pacific region will lead the growth of the mobile app industry, with the total length of time spend on mobile apps in the world reaching 3.5 trillion hours by 2021". Apps from digital-first retailers like Amazon and Etsy saw their number of active monthly sessions grow 25% year-over-year (YoY) in H1 2017, while apps from brick-and-mortar retailers only saw 15% YoY growth.

Jessica Rothe and Israel Broussard Discuss Surviving & Dying in 'Happy Death Day'
It's not a particularly scary film, but the film is quite amusing , offering up more laughs than legitimate scares in the film. The film's screenplay sometimes leaves a bit to be desired, especially when it comes to its clunky dialogue.

Time spent in apps from the top brick-and-mortar retailers-Walmart, Target, Kohls, Home Depot, and Kroger-grew 29 percent in the same period.

As noted, digital-first apps ranked ahead of the apps of physical store operators in monthly session during the first half of the year. App Annie also found that consumers often use brick-and-mortar apps while in stores, so retailers should work to make the experience worth their while by integrating their apps into the shopping experience with exclusive deals and other utilities.

The report published by mobile application analytics service App Annie on Thursday showed South Koreans spend 90 minutes on mobile shopping apps on average, the longest length of time spent among the countries mentioned.

It's probably time for those retailers with physical stores to recognize that that just having a mobile app and persuading consumers to download and browse on it once in a while isn't the ultimate goal.


  • H&E Equipment Services, Inc. (HEES) Stock Rating Lowered by Zacks Investment Research

    ValuEngine cut shares of H&E Equipment Services from a "buy" rating to a "hold" rating in a research note on Monday, October 2nd. The industrial products company reported $0.15 EPS for the quarter, topping the Zacks' consensus estimate of $0.14 by $0.01.
    Phil Murphy Leads Kim Guadagno in Campaign Spending

    Phil Murphy Leads Kim Guadagno in Campaign Spending

    As of Thursday, Guadagno had received almost $2.1 million in public funds, while Murphy had received more than $7.4 million. They had raised $1.1 million for Murphy as of October 6 but had spent only about $200,000.
    Employees killed in foiled USA  prison break

    Employees killed in foiled USA prison break

    Two months earlier, a guard was charged with trying to smuggle illegal drugs, phones and cigarettes behind prison walls. Four prisoners attempted to escape but prison officials confirmed no inmates made it beyond the outside perimeter.
  • Analysts' Suggestions in the Limelight: PayPal Holdings, Inc. (PYPL)

    Analysts' Suggestions in the Limelight: PayPal Holdings, Inc. (PYPL)

    The institutional investor purchased 139,181 shares of the credit services provider's stock, valued at approximately $7,470,000. However, the institutional investors are observed to own 85.10% of the total shares. ( NASDAQ PYPL ) opened at 68.86 on Friday.
    Walk to End Alzheimer's held

    Walk to End Alzheimer's held

    The recent Walk to End Alzheimer's in DuBois raised almost $30,000 in the fight against the devastating disease. Registration begins at 9:00 a.m. and the walk kicks off around 10:a.m.

    Juniper Networks, Inc. (NYSE: JNPR)

    Following the sale, the chief executive officer now directly owns 469,607 shares of the company's stock, valued at $12,881,320.01. Finally, Renaissance Technologies LLC boosted its holdings in shares of Juniper Networks by 197.7% during the second quarter.
  • What Do Analysts Suggest For Foot Locker, Inc. (FL)

    The institutional investor purchased 22,184 shares of the athletic footwear retailer's stock, valued at approximately $1,093,000. Also, Director Jarobin Gilbert, Jr. sold 5,600 shares of the firm's stock in a transaction that occurred on Wednesday, May 24th.

    Quarterly Financial Update for CorMedix Inc (AMEX:CRMD)

    The RSI, or Relative Strength Index, is a widely used technical momentum indicator that compares price movement over time. If we checked the overall image of stock during recent quarter then we found that stock performance is trading up 74.03%.

    Revolutionary Transform Races mode coming soon

    Specific details have yet to be revealed but the gaming company did give a gist of what to expect in these two DLC. Manhunt-like Condemned and Dogfight aerial battle game modes will be included in the update as well.
  • Spot Check on Stock With Abnormal Activity NMI Holdings, Inc. (NASDAQ:NMIH)

    The company has mean EPS estimate of 0.23 reported by 4 number of analyst for the quarter ending Current Qtr.(Sep2017). NMI Holdings, Inc. on 6/29/2017 reported its EPS as $0.1 with the analysts projecting the EPS of the stock as $0.08.
    Regions Financial Corp Increased Procter & Gamble Co (PG) Position

    Regions Financial Corp Increased Procter & Gamble Co (PG) Position

    Shares price moved down from its 50 days moving average with 0.61% and remote positively from 200 days moving average with 3.98%. State Board Of Administration Of Florida Retirement System reported 0% of its portfolio in La-Z-Boy Incorporated (NYSE:LZB).

    Recent Analysts Ratings Ensco plc (ESV)

    ValuEngine lowered shares of Ensco Plc from a "hold" rating to a "sell" rating in a research report on Tuesday, August 1st. Over the last three months, the shares of the company have changed 2.70% and performed -36.13% over the last six months.


Latest news

Gucci Goes Fur-Free In 2018
Gucci will also join the Fur Free Alliance, an worldwide organization that includes 40 animal protection organizations. This week, Gucci announced that the brand will officially go fur-free for the coming year.

FBI Asking for Public's Help to Find Ashanti Billie's Killer
Police said camera footage caught her entering the military base on September 18 around 5 a.m., but she never made it to work. A funeral service is scheduled October 13 at the Ebenezer AME Church in Fort Washington, Maryland.

ContraVir Pharmaceuticals, Inc. (NASDAQ:CTRV) Undervalued by 1.2%
In a transaction dated November 30, 2015, the shares were bought at an average price of $2.15, giving away a sum of $1,075. The company's distance from 52-week high price is -43.78% and current price is above +46.72% from 52-week low price.

N. Korea threat is manageable for now: Trump's chief aide
Image taken the day before Liberation Day where military personnel are visiting the monument to lay flowers for the leaders.

Pit bull found stuffed in suitcase dies
Detectives are still investigating in the hopes of bringing the individual or people responsible for the dog's abuse to justice. A pit bull suffering from dozens of wounds and found stuffed in a suitcase in Hollywood, Florida , earlier this week has died.

Family throws shoe, threatens man charged in Muslim teen's killing
At the same time, Nabra's mother, Sawsan Gazzar, stood up and screamed "I will kill you" and threw her shoe at Torres. Torres, who faces a second-degree murder charge, ultimately waived his right to the preliminary hearing.

Analyst Research and Ratings: Synchrony Financial (SYF), Allison Transmission Holdings, Inc. (ALSN)
Also, it has an estimated price-earnings (P/E) multiple of 16.76 and a trailing 12-month price-earnings (P/E) multiple of 20.73. Barclays Capital maintained Allison Transmission Holdings Inc (NYSE:ALSN) on Wednesday, October 12 with "Overweight" rating.

First Trust Advisors LP Reduces Stake in Kimberly-Clark Corporation (KMB)
Traders are feeling more bearish on shares of Kimberly-Clark Corporation at least if you consider the rise in short interest. The North Carolina-based Sterling Cap Management Limited Liability has invested 0.27% in PolyOne Corporation (NYSE:POL).

Denies Exploring Sale or Shutdown
The accusations begin as early as the 1980s and include actresses, assistants, and other employees of Weinstein's companies. Later Goldman would help restructure Weinstein Co.'s debt, striking a deal to acquire Weinstein's 200-film library in 2010.

What Recent Ownership Trends Suggest About MannKind Corporation (MNKD)'s Future Performance
On average, equities analysts anticipate that MannKind Corporation will post ($0.95) earnings per share for the current year. If we checked the overall image of stock during recent quarter then we found that stock performance is trading up 327.34%.

Odisha government announces Rs 500 assistance for patients with blood disorder
Health minister Pratap Jena the government is committed to ensure enough safe blood to all by promoting voluntary donation.

49ers rumored to be shopping linebacker NaVorro Bowman
But when he has been healthy, he has been one of the NFL's best linebackers. In five games this season, Bowman leads the 49ers with 38 total tackles.

Putting Together The Pieces For Interpublic Group of Companies (IPG)
The Livforsakringsbolaget Skandia Omsesidigt holds 41,937 shares with $1.03 million value, up from 22,787 last quarter. Of those analysts, 10 rate stock as a Strong Buy, 3 rate it as Hold, and just no analyst rates it as a Moderate Sell.

Pierre and Bisping get into lively confrontation in Toronto
The UFC middleweight champion is due to step into the Octagon with the Canadian superstar on November 4 in NY . At one point, Bisping faked like he was going to throw a punch - GSP didn't even flinch.

HC says no to political strikes in campuses
There is students council, academic council and there are courts including High Court where appropriate grievance can be raised. In 2014, the state government had informed the court that it proposed to ban political activities in colleges.

Other news