CES 2018: Toyota vehicles to feature Amazon's Alexa in 2018

Amazon's technology will be offered in certain Toyota and Lexus vehicles equipped with special infotainment software beginning in 2018 and expanding into more models in 2019.

Amazon is integrating the Alexa virtual assistant into more non-Amazon devices, including desktop and laptop computers from several manufacturers, a line of Kohler products and new auto models, according to The Verge and other publications covering the announcements coming out of the Consumer Electronics Show in Las Vegas this week. The announcement, made at this year's Consumer Electronics Show, marks a significant step forward for the Japanese automaker. Alexa has proved to be compatible with many smart devices and will be an easier way to connect your home than trying to hack together a solution with several different apps or assistants.

Meanwhile, Toyota and Amazon announced at CES that Alexa will be integrated into some makes of Toyota and Lexus automobiles, allowing car owners to use the virtual assistant to auto-lock and remotely start their vehicles, among other functions, according to CNET. Behind the scenes, the online retailer has aggressively orchestrated Alexa's rise by dramatically lowering the barrier for any company to add it to their products.

The partnership will bring to life Amazon's plans to expand its speech platform beyond one's home.

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Alexa will help drivers and passengers get directions, read the news, and select entertainment options, as well as add items to their shopping cart.

Last November, the tech giant also announced a suite of Alexa-enabled office tools.

"We're thrilled that Toyota and Lexus will bring Alexa to customers on the road", said John Scumniotales, head of product for Amazon Alexa Automotive. PC makers like HP, Asus and Acer will integrate Amazon Alexa in their respective models such as HP Pavilion Wave, Asus ZenBook/VivoBook and Acer Spin, Switch, Swift and Aspire.

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