News that after the uploading of a featuring the dead body of a suicide victim, YouTube Star Logan Paul has had his channel removed from YouTube's Google Preferred program, which made Paul's channel a "preferred advertising" channel. You're right to be.
Alphabet Inc (NASDAQ:GOOGL) owns the most valuable user-generated streaming video platform on earth, but being the parent company of YouTube certainly doesn't come without its downside. Google expressed its disapproval and condemned Paul's suicide video, highlighting that suicide should never be seen as a light thing or be exploited as a means to gain more viewers. As Anna Akana put it perfectly: 'That body was a person someone loved. We expect more of the creators who build their community on @YouTube, as we're sure you do too. In the statement, YouTube claimed that "The channel [Paul's] violated our community guidelines, we acted accordingly, and we are looking at further consequences".
It's taken us a long time to respond, but we've been listening to everything you've been saying.
YouTube assured its audience that in addition to dishing out consequences for Logan, it will also be taking steps to prevent something like this from happening again.
The video stirred a great deal of controversy and people even started a Change.org petition demanding that Paul's YouTube channel be deleted.
A storm of criticism followed despite two apologies, with commenters saying Paul seemed disrespectful and that his initial apology was inadequate.
YouTube severed ties with Paul on Wednesday, removing him from its lucrative Google Preferred ad tier, writing him off of the YouTube Red series Foursome, and also putting a sequel to Paul's YouTube Red movie The Thinning on hold.
YouTube has declined to offer additional comments besides the official statement.
"If a video is graphic, it can only remain on the site when supported by appropriate educational or documentary information and in some cases it will be age-gated".
The new approach will be applied to videos that are part of Google Preferred, a set of popular YouTube channels Google sells to advertisers at a higher prices, these people said.
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