Seat begins production of cars with voice assistant Amazon Alexa

Seat начинает выпуск авто с голосовым помощником Amazon Alexa

Voice enabled devices are very sophisticated, yet they're still a work in progress, constantly trying to improve their services and learning about the many layers that make up the basis of communication between humans.

Read the full report from The Information here.

Amazon Alexa doesn't have all the answers. It is a surprisingly low engagement rate, though Amazon did sell in the neighborhood of 50 million Alexa devices. Thus drivers will have access to many features that are easily activated through simple voice commands, reports the Chronicle.info with reference to Аutogeek.

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In fact, because so few people are actually using Alexa for online purchases, Amazon hasn't been able to identify any major trends in their buying behaviour, according to Tech Times, but people who do make purchases through Alexa tend to buy things like home supplies, rather than anything that would require looking through reviews or comparing with other options.

The Knowledge Graph is the information database Alexa uses to answer questions. 90% of the users didn't try it again, whereas the other 18% used the gadget to track orders that were made on other devices and find new deals. The introduction of Amazon Alexa helps us find this balance, - said the President Seat Luca de MEO.

Not one to leave loose ends untied is Amazon, which is rolling out a feature called Answer Update on Alexa devices this week, spotted by Voicebox. "We want to enable customers to shop in whatever way is easiest for them". (Hence the heavy slant towards home products, in which picking an exact item matters less than, say, a new TV, a specific type of phone charger, or a chef's knife.) At the end of the day, the best tool to do that - a computer or smartphone - is already in all of its customers' hands. But this issue is one of the main drawbacks of the device, making you feel like it's not as smart and useful as Amazon claims it is.

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